When I look at anything online I want to know the price. If it is not there it puts me off. Maybe it is just me? Anyway, I don’t want people to feel like that with our website or on our store.

When you walk in our place the prices are on the wall in big letters - if you can’t read them then you really do need an eye test. When you go on our website the pricing is there in the same format. Within a moments of walking in to our shop you can know the final price you will actually pay.

So many places have prices on the window that look very attractive offers, but how often do we end up paying that much - that’s not right and it does not have to be that way.

Someone recently advised us to remove our pricing from our website, as other local opticians (multiple and independent) don’t have there pricing visible. Why? Well, you ask them. My hunch is that if you knew what the final price was going to be you might be less likely to go in and if they can get you in, then you might find something you like that you’ll pay for, even if it was more expensive than you expected initially.

The infographic is meant to be self-explanatory, but please get in touch if you need more information.

We would love our street to be pedestrianised. The recent weekend when we trialled it was great. The sooner the better.

Better for our health - more walking and cycling, less pollution to breath in.

Better for the community - people can stand and chat, get to know each other.

Better for the economy - more people spending locally.

Thanks to everyone who came, looking forward to it being permanent soon.

Most people when asked why they need specs answer with something like:

“to see”

“because I am short sighted, or is it long - which is which?”

“because I am blind as a bat without them”

Mostly people cannot explain and end up saying things like they have “rugby balled shaped eyes” as they have “a stigma”.

This would be funny if these same people had not had multiple eye tests throughout their life and nobody they had seen had manged to explain their condition to them in any useful way.

We always explain your myopia (short sight), hyperopia (long sight), need for reading glasses (presbyopia) etc. We use words, graphics and demos to help make things clear (sorry). It is interesting and empowering to do this.

Wonder why this does not happen as a matter of course in all eye tests? Well, it is because if you go somewhere running a fully booked 20 minute diary there is not time. 20 mins is not enough for you or the optometrist - it is the right time if you are an accountant sitting in the USA/Guernsey (google who I mean!) who is trying to up profits though.

So, an unhurried eye test allows for a decent conversation and time for explanations and answering questions - better for you and me.

Look forward to seeing you.