Find out about our frames
Style, ethics and quality are less pricey than you think - good value and good values
Better, clearer pricing.
Introduction to the story of better
Our philosophy is about doing optics better.
Better eye tests
We listen, take our time, explain and do no up-selling.
All-in-one prices, no sneaky add-ons, inclusive finishes.
Quality frames, with no logos/writing on the sides
Personal, with opinions and some humour.
From the blog
Every so often we run lovely events in Sheffield, check back here to see what we’re up to.